When you are wanted by the very best sides in world football, you must be doing something right.
That seems to be the case when it comes to Reus, who has Real Madrid, Bayern Munich and a host of English sides all keen on landing him.
The extra competition for the player may drive up his price tag but Chelsea have something the others do not – and can jump right to the front of the queue by bargaining with Schurrle.
The Blues are no slouches in the transfer market and will not want to miss out on one of the best available players.